Conditions générales

What these terms cover

These terms govern use of this website and the general shape of a Lampy engagement. The specific agreement we sign with you — statement of work, schedule, fees — always wins where the two disagree.

Nothing on this site is an offer. Prices shown are ranges, and a range is a starting point for a conversation, not a quote.

Scope of engagement

Every engagement starts with a written scope: what we are making, how many of them, on what timeline, and the metric it is meant to move. Anything outside that scope is a new scope, priced separately, and we will say so before we start it rather than after.

Retainers run month to month after an initial 90-day period. The 90 days exist because creative testing needs three cycles before the data means anything. One-time sprints and audits carry no ongoing commitment.

Either side can end a retainer with 30 days' written notice after the initial period. We finish and deliver anything already in production.

Ownership

On final payment, you own the work: the finished creative, the editable project files, the 3D source scenes, and the brand documentation. We do not hold files hostage and we do not charge a release fee.

We keep the right to show the work in our portfolio and in pitches, unless your agreement says otherwise. Ask and we will make it confidential — it is a common request and we never argue about it.

Third-party assets — stock, fonts, music — are licensed to you under their own terms. We list every one in the delivery manifest with its licence.

Creators and likeness

Creator usage rights are itemised per deliverable, with a stated term and territory, and are renewed only on your written instruction. They never auto-renew, and we will not quietly leave an ad running past its licence.

Avatars and cloned voices are built only from footage and recordings we have written, signed consent for, with the scope, term and territory stated. We keep the consent trail with the asset and hand it over with the files. We will not build an avatar from footage you do not have rights to, and asking us to ends the engagement.

AI-assisted work

We use generative tooling inside the production pipeline. Every delivered asset comes with a manifest stating which parts were AI-assisted and how.

You are free to disclose that to your audience, and in some markets you are required to — the manifest exists so you can.

Revisions and the feedback window

Every delivered item carries a 14-day feedback window. Consolidated feedback inside that window is covered by the engagement. Two rounds are included on sprint work unless the scope says otherwise.

After 14 days an item is considered accepted. Changes after that are new work, and we will price them before doing them.

Payment

Retainers are invoiced monthly in advance. Project work is 50% to start and 50% on delivery. Invoices are due in 14 days.

We pause production on accounts more than 30 days overdue, after telling you first. We do not add interest as a surprise; if late fees apply, they are in your agreement.

What we do not guarantee

We do not guarantee a specific ROAS, a revenue figure, a conversion rate, or any other outcome, and you should be suspicious of anyone in this industry who does. Advertising results depend on your product, your offer, your pricing, your landing pages, your fulfilment and an auction none of us control.

What we commit to is the work: the volume, the timeline, the testing structure, and telling you plainly which creative lost and why.

This site shows no client work and no client performance figures, because there are none to report yet. Category figures cited anywhere on this site are published industry medians, named as benchmarks and never as our results.

Liability

To the maximum extent the law allows, our total liability for any engagement is limited to the fees you paid us for that engagement in the preceding three months. Neither side is liable for indirect or consequential loss, including lost profit or lost ad spend.

Nothing here limits liability for fraud, wilful misconduct, or anything that cannot be limited by law.

Using this website

Do not scrape it at a rate that degrades it, do not attempt to bypass the rate limits on the form and chat endpoints, and do not use the Lumen chat to attempt to extract system instructions or generate content unrelated to Lampy's services.

The site copy, the design system and the code are ours.